HONDA
Agency: Horizon Sports & Experiences
Role: Experiential Design, Vinyl Wrap Design
HS&E supports local Honda dealership groups in identifying regional sponsorship opportunities that drive top-of-funnel consideration, while increasing brand awareness and affinity within their communities.
Our largest recurring project has been Honda’s sponsorship of the Boston Marathon. Creative support has included custom footprint builds for the expo, marathon-themed stickers and bandanas, grand marshal car wraps, and more. In addition, to support partnerships across the NHL, New York Jets, Penn State, and Parade of Hearts, I’ve developed a range of custom vehicle wraps for the brand.
For the past several years, HS&E has supported Honda’s sponsorship of the Boston Marathon by building a strong, cohesive brand presence across every key touchpoint. From Fan Fest and the Expo to the 5K and Marathon Monday, Honda came to life through custom vehicle wraps, photo opportunities, giveaways, and interactive fan experiences.
BOSTON MARATHON
To support Honda’s broader sponsorship portfolio—including partnerships with the NY Jets, NHL, Penn State, and Parade of Hearts—we’ve developed custom vehicle wraps that showcase each year’s models while elevating Honda’s presence alongside its partners.
CAR WRAPS